• Maruti Suzuki, one of India’s largest car manufacturers, has announced the launch of its Metaverse Showroom Experience.
• Customers can configure cars with different options in a virtual representation of the vehicle, with sales representatives to advise customers.
• The company has distributed 700 VR headsets to its dealer network across the country for customers to get the full metaverse showroom experience.
Maruti Suzuki, one of the largest car manufacturers in India, has announced the launch of its Metaverse Showroom Experience. This new experience allows customers to view and configure cars with different options in a virtual representation of the vehicle. This approach has the potential to revolutionize the customer retail experience, allowing customers to experience Maruti Suzuki cars in a more immersive way.
The Metaverse Showroom Experience will be accessible through the company’s Arenaverse network. This network is available both online and in authorized dealers across the country. The company has distributed 700 VR headsets to its dealer network, allowing customers to get the full experience. At the dealers, customers will also be able to interact with sales representatives who can guide and advise them on the possible options and how to use the system.
The Metaverse Showroom Experience is Maruti Suzuki’s latest attempt to bring its customer retail experience to the next level. The company has been at the forefront of innovation in the Indian car market and this experience is another example of its commitment to providing the best service to its customers. The Metaverse experience promises to be a unique and immersive way for customers to experience Maruti Suzuki cars and hopefully will be a successful venture for the company.